An interview covering everything from the convention’s backstory to cannabis exhibitor tips and strategies that work (and some that don’t work)
Whether you’re an industry insider, a consumer, or one of those canna curious folks who we’re always hearing so much about, you ought to be checking out the High Functioning Podcast—and not just when Talking Joints Memo Editor Chris Faraone is on, though you should definitely listen to that episode.
Hosted by Jason Reposa of Good Feels, it’s professionally shot and recorded and has already featured scores of knowledgable cannabis doers. And with NECANN coming up this month, we highly recommend this episode with Marc Shepard …
From their description: “What does it take to build one of the most influential conventions in the industry, manage large-scale events, and help businesses make the most of their opportunities? In this episode of the High Functioning Podcast, we sit down with Marc Shepard, Co-Founder & President of NECANN, to dive into the world of event planning, business strategy, and the do’s and don’ts of exhibiting.”
Highlights include: “The wild story of NECANN’s first event during a blizzard and Super Bowl weekend; The biggest mistakes exhibitors make with their booths and how to fix them; Behind-the-scenes challenges of running a large-scale convention; What Marc looks for in an exhibitor and why some strategies don’t work; How Inbox Zero helps manage the chaos of event planning.”
Check out more episodes of High Functioning here
