5 ways the TeeHC Open is fostering cannabis industry networking
For the past two years, we have found the TeeHC Open to be one of the most enjoyable Mass cannabis industry gatherings—and none of us even golf. In the past, we spoke to the organizers about their 18 holes of infused fun and then documented the occasion in photos. Ahead of this year’s open, we interviewed one of their partners on the philanthropic front, and also asked the team behind this grand event to break down their so-far successful model for networking. Instead of a traditional Q&A format, they gave the assignment to their mascot. -TJM Editors
Greetings, everyone! Happy here, the proud mascot of the TeeHC Open. As we gear up for our event on Sept. 3 at Blissful Meadows Golf Club, I’m excited to share how we’re revolutionizing networking within the cannabis industry. Our event campaign transcends the typical golf tournament, evolving into a hub for collaboration, creativity, and community.
The Power of Partnerships
As Happy, I get to witness firsthand the organic relationships that form from collaborative activities at our event. The collaboration with Joint Venture & Co for experiential marketing and Cannabis Creative Group for digital marketing has been instrumental in merging our strengths in brand building, marketing, and event campaigns to bring this unique experience to life. Together, we have crafted an event that not only champions the cannabis industry but also demonstrates how strategic alliances can drive innovation and growth.
Redefining Networking
From my perspective as the official TeeHC Open mascot, I’ve seen how traditional trade shows often fail to cultivate genuine networking opportunities, leaving attendees with little more than a collection of business cards and a stack of stickers and free swag. The TeeHC Open is set to redefine this experience. By blending the relaxing nature of golf with interactive brand activations and diverse activities, we’ve established an environment where professionals can truly connect in a comfortable setting. Whether you’re participating in golf or engaging in non-golf activities like yoga, music bingo or a terpene pairing tasting experience, our event fosters building organic connections and lasting relationships.
A Visionary Brand
The idea for the TeeHC Open emerged from our desire to disrupt conventional networking practices in the cannabis sector. Through the collaboration with Cannabis Creative Group and Joint Venture & Co., we envisioned an event that breaks away from the formal, corporate style of typical business gatherings and passive trade show booths. We aimed to create a professional yet fun and relaxing space. By combining our expertise, we have developed a brand that resonates with the cannabis community—creative, inclusive, and forward-thinking.
Crafting Unique Experiences
What distinguishes the TeeHC Open from other events is our focus on delivering unique and memorable experiences. From on-course brand activations to speed networking sessions and a dog adoption playpen, we offer a variety of activities designed to engage and inspire. Our Chill Zone, featuring a steel pan soloist and a plant your own kokedama station, provides a laid-back atmosphere where participants can relax and connect on a personal level.
Networking with a Twist
We believe networking should be enjoyable and impactful. The TeeHC Open provides a refreshing alternative to traditional trade shows by promoting a sense of community and collaboration through the shared passion for cannabis. It’s about forming meaningful connections rather than merely accumulating contacts. This innovative approach has struck a chord with our attendees, many of whom eagerly return each year to participate in what has become a standout event in the cannabis industry calendar.
The TeeHC Open is far more than a golf tournament; it’s a celebration of the cannabis industry’s growth and potential. By transforming the networking experience, we’re fostering a space where professionals can connect and collaborate to destigmatize and revolutionize the industry . Weed love to see you on the green!
Yours truly,
Happy
